George Ritzer is Distinguished University Professor at the University of Maryland. He has named at Distinguished-Scholar Teacher at Maryland and received the American Sociological Association’s Distinguished Contribution to Teaching Award. Among his academic awards are an Honorary Doctorate from La Trobe University, Melbourne, Australia; Honorary Patron, University Philosophical Society, Trinity College, Dublin; and the 2012-2013 Robin William Lectureship from the Eastern Sociological Society. He has chaired four Sections of the American Sociological Association- Theoretical Sociology, Organizations and Occupations, first Chair of Global and Transnational Sociology, and the History of Sociology. Among his books in theory are Sociology: A Multiple Paradigm Science (1975/1980) and Metatheorzing in Sociology (1991). In the application of social theory to the social world, his books include The McDonaldization of Society (8th ed., 2015), Enchanting a Disenchanted World (3rd ed. 2010), and The Globalization of Nothing (2nd ed., 2007). He edited the Wiley-Blackwell Companion to Sociology (2012), The Blackwell Companion to Globalization (2008) and co-edited the Wiley-Blackwell Companions to Classical and Contemporary Major Social Theorists (2012) and the Sage Handbook of Social Theory (2001). He was founding editor of the Journal of Consumer Culture. He also edited the eleven-volume Encyclopedia of Sociology (2007; 2nd ed. forthcoming), the two-volume Encyclopedia of Social Theory (2005) and the five-volume Encyclopedia of Globalization (2012). He co-edited a special double issue (2012) of the American Behavioral Scientist on prosumption. His books have been translated into over twenty languages, with over a dozen translations of The McDonaldization of Society alone.